Diagnostic Laboratory of Oklahoma- Oklahoma City, OK Monday-Friday 8am-5pm
Main Duties: The Marketing Specialist will be the internal resource and expert for the company’s marketing needs. Position will be responsible for coordinating client and patient marketing projects under the direction of the Company. The specialist will also function as the Company’s social media expert and video production coordinator. The position will support the entire company with a primary focus on support of our commercial sales.
Required Knowledge:
Social Media: Support the creation and monitoring of DLO’s social media presence to increase engagement and educate the market on DLO products and services.
Online Reputation: Assist in monitoring patient and client reviews on social media and other online reputation platforms (Google, Yelp, etc.) and develop processes for increased engagement activity.
Video Production: Produce educational videos on DLO’s processes and promotional videos for Company branding.
Website: Develop and maintain rotating content calendar, provide monthly analytics summary, and update the site as directed.
Graphic Design: Provide graphic design support as requested for rebranding, creation of independent DLO sales literature, invitations, internal posters and communications, and other materials.
Tradeshows: Plan and maintain a calendar of tradeshows, communicate with sales team, and ensure proper staffing. Keep inventory of all displays and materials, work with vendors to ensure best quality and price on all new displays and materials. Full responsibility for registrations and organizing DLO’s attendance and participation at shows.
Special Projects: Assist in projects such as photo shoots, sales meetings, and other events as requested.
Marketing Expertise: Advises company leadership on trends, marketing options and best practices.
Required Experience:
Special Requirement: Work hours may vary based on special events such as bids, conventions, and tradeshows.
Physical Requirements: The person must be able to sit (or stand) for long periods of time
Quest Diagnostics is an equal employment opportunity employer. Our policy is to recruit, hire and promote qualified individuals without regard to race, color, religion, sex, age, national origin, disability, veteran status, sexual orientation, gender identity, or any other status protected by state or local law. Quest Diagnostics observes minimum age requirements established by federal, state and/or local laws, and will ask an applicant for verification when deemed necessary.
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